—April 29, 2015-- After breaking its own quarterly ratings records in first quarter 2015, HGTV has again reinforced its position as a top 10 ad-supported cable network by delivering its best April ratings ever. In April, HGTV averaged a 0.54 P25-54 rating in prime and averaged a 0.48 P25-54 rating on weekends (Saturday and Sunday 7a-8p). Among the top 20 cable nets, HGTV had the best prime time ratings growth year over year at 15%, ranking #7 among P25-54 in prime and ranking #2 among W25-54 in prime. Its weekend rating was up 4% year over year. Strong performers like Fixer Upper, Flip or Flop, Lakefront Bargain Hunt, Rehab Addict, and Log Cabin Living helped HGTV attract more than 43 million primetime viewers in April.
“Our focus now is on keeping this ratings juggernaut on track,” said Allison Page, general manager, HGTV and DIY Network. “The content in the HGTV programming pipeline is stronger than ever and we are well positioned to attract and grow our audience.”
America’s leading home and lifestyle brand, HGTV features a top-rated cable network that is distributed to more than 96 million U.S. households and HGTV.com, the premier source for home-related inspiration, instruction and entertainment, attracts more than six million people each month. The brand also includes the HGTV HOME™ consumer products line which showcases exclusive collections of paint, flooring, lighting, furniture, plants, fabrics and other home-oriented products. For more information on HGTV HOME branded products and to find a retailer, go to www.hgtvhome.com
. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, is currently available on newsstands. Viewers can become fans of HGTV and interact with other home improvement enthusiasts through Facebook, Twitter, Pinterest and Instagram. Headquartered in Knoxville, Tenn., HGTV is owned by Scripps Networks Interactive, Inc. (SNI).
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