This increase is the seventh rate base increase for HGTV Magazine since its launch in 2012. A top-10 newsstand best-seller for monthly magazines, HGTV Magazine delivered an average circulation of more than 1.3 million since the first half of 2014, with circulation composed entirely of individually paid subscriptions and single copy sales at a premium price.
June is HGTV Magazine's biggest issue ever in terms of ad revenue.
The magazine has shown explosive growth in key lifestyle categories, with food up 19 percent, and pharmaceuticals up 110 percent and beauty up 116 percent. New advertisers include: J.Jill, Lenscrafters, Garnier Hair Care, Subaru, TD Bank, Abbvie, and Sauza Tequila, among others.
The July/August issue hit newsstands nationwide June 14.
About HGTV Magazine
HGTV Magazine, a joint venture between Hearst Magazines and Scripps Networks Interactive, is a fresh, home lifestyle magazine that gives readers inspiring, real-life solutions for all the things that homeowners deal with every day—from painting to pillows to property values—in an upbeat and engaging way. Inspired by HGTV’s exciting and entertaining programming, the magazine offers the value of insider advice from trusted experts, as well as the enjoyment of taking a look inside real people’s homes. Unique in concept and voice, HGTV Magazine is accessible, friendly and fun. Hearst Magazines is a unit of Hearst, one of the nation’s largest diversified media and information companies. With 21 titles in the U.S., Hearst is the leading publisher of monthly magazines in terms of total paid circulation (AAM 2H 2014), reaching 78 million readers (Spring 2016 MRI/GfK at 79.5 million) and 54 million site visitors each month (comScore).