10 October 2016
Jim Samples, president, international, Scripps Networks Interactive, talks about plans for thematic channels, the free-to-air market and the company’s plans for TVN in Poland.

Jim Samples, president, international, Scripps Networks Interactive, talks about plans for thematic channels, the free-to-air market and the company’s plans for TVN in Poland.

What are your principal goals for Scripps Networks’ thematic lifestyle channels business for the next year?

We have seen tremendous growth in Scripps Networks’ international division since launching the business in 2009. Today we distribute seven lifestyle entertainment brands led by Food Network, HGTV and Travel Channel in 175 countries and territories around the world. To reflect our commitment to building out our lifestyle channel portfolio across the globe, Derek Chang, who was named our new head of international lifestyle channels, will lead and set the strategic direction for our international owned and operated lifestyle channels. He will be responsible for growing distribution, launching new channels and setting priorities for new market development.

How significant is the free-to-air opportunity compared with the pay TV market and what factors will determine whether you choose pay TV or free TV as your route to any given market?

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